Professional Certification:
NAR, TAR, ABOR, CSP, DBAA, REIA
Professional Resume:
PROFILE
Business Development ? Strategic Planning ? Real Estate ? Finance ? Entrepreneur
Sales Management ? Staff Development ? Program Management
A successful senior manager and visionary with an impressive record of achievement in real estate, sales management and business development. Proactive. A superb problem-solver who will institute bold initiatives and carry them out in order to effectuate positive change, efficiency and increased profitability. Meets or exceeds challenging sales targets and cultivates strategic relationships. Recipient of several company awards.
QUALIFICATIONS SUMMARY
A results-driven senior management professional with an exceptional track record and the leadership skills to ensure the effective execution of numerous and simultaneous projects without compromising quality, timeliness and functionality. An expert at increasing sales, establishing and increasing market presence and maximizing margins. Adept at troubleshooting and reducing or eliminating backlogs. Extensive background in the following broad-based competencies:
▪ Strategic Alliances ▪ Loans and Financial Packages
▪ Territory Turnaround ▪ Performance and Process Improvement
▪ Business Plan Development ▪ Program Management and Implementation
▪ Team Leadership and Training ▪ Marketing Strategies and Sales Management
CAREER SYNOPSIS
Home Buyers Club of Texas 1992 - Current
Founder - Not for profit group of experts in various fields donating their time, energy and expertise to individuals and families desiring to stop renting and own a home of their own. Have helped hundreds of families leave renting behind.
Daylight Capital, Austin TX 2006 - Current
COO/GM - Investment Company dedicated to solving all types of Real Estate challenges. Builder bailouts, short sales, pre-foreclosures, tax lien assistance, etc. If you know of a problem, we can provide a solution.
Dream Team Realty, Austin, Dallas, San Antonio and Houston, TX 2006 - Current
Broker/Owner - Full service Real Estate Brokerage concentrating on all typical needs and able to handle any atypical needs. Expert buyer representation, exceptional listing services, al needs met. Referrals ALWAYS welcomed. Real Estate problems, solved easily. If you (or someone you know) have an issue, we can provide solutions.
Centex Homes, Houston, TX 2003 - 2006
AREA SALES MANAGER, Austin, TX (2006-2006)
Due to success in Houston, assigned the most sales-challenged neighborhoods in the North sector of Austin. Made changes in personnel, recruited and trained sales people, provided one-on-one training to resolve issues and made adjustments to sales plans and pricing issues as needed.
? Managed sales in these neighborhoods to reach the President?s goals and objectives for the first time ever, as noted in the President?s Second Quarter 2006 Report.
? By promoting cross-selling from nearby communities, incentives and limited investor networks to sell off final new buildings and existing inventory, successfully closed out sales in two neighborhoods in record time.
SALES ASSOCIATE (2005-2006)
With backlogs of inventory homes in a number of neighborhoods to sell, drove sign routes and made changes where necessary to increase traffic to these neighborhoods, reviewed material content and targets weekly with Marketing, made changes in incentive directions to drive realtor relationships and loyalty and direct marketed personnel and locations to the realtor community.
? Closed and funded $5.8 million in sales in the first six months and sold all inventory in about 75 days.
? Finished 4th quarter 2005 through 3rd quarter 2006 at 200% of the President?s Report goals for closings.
? Finished 4th quarter 2005 through 3rd quarter 2006 at 150% of the President?s Report goals for net sales.
? Awarded Sales Person of the Year for FYE 2005 at the Centex National Sales Convention, based on net sales, total closings, % above President?s Report goals, referrals and JD Power customer service scores.
MANAGER, CONCIERGE SERVICES (2003-2005)
Recruited to create and expand a Homebuyers? Club concept, an internal sales function for the company to capture more incremental business. Used sales techniques such as selling the intangible, painting the picture and developing urgency to drive a significant amount of traffic to our sales offices. Developed a tracking system using verbal scripts, e-mail scheduled follow-up and mailings for each lead from inception to purchase or a no-buy decision. Developed plans for all initial prospect contact via numerous lead sources, including CentexHomes.com and other internet partner sites, Hot on Homes TV and Who?s Calling.
? Incorporated the Homebuyers? Club concept into Centex Homes? line of business.
? Effectively accessed Hispanic and Asian markets through recruiting, hiring and training multilingual staff.
? Increased Internet and inside sales contributions to the bottom line from 68 sales for the previous 12-month cycle to 124 sales within the first 7 months ending fiscal year 2004.
Roycebuilders.com, Houston, TX 2002 - 2003
CENTRAL SALES MANAGER
Provided sales management for budgeting, office leasing, sales training, motivating, mentoring and personnel issues. Developed an On-Site sales support system to best use coverage in all communities and product lines. Provided sales follow-up support to all on-site counselors to the best result of corporate marketing dollars.
? Brought the Homebuyers? Club concept to Roycebuilders.com?s line of business.
? Increased the contribution to the company?s bottom line from 3% annually to over 23% in overall production in the first year using a staff of only 10% of the total sales staff of the company.
DESIGN CENTER DIRECTOR
Added to CSM role, the responsibility for management of all aspects of the Design Center, including budgeting, personnel, supply order management, new training and product knowledge. Liaison for all trouble shooting between Design Center staff and sales people, area managers and executive management.
? Increased the Center?s overall profits while reducing costs by more than $250,000.00 within the first year
Kaufman & Broad Home Corporation, Dallas, TX 1999 - 2001
REGIONAL DIRECTOR, HOMEBUYERS? CLUB / OFF-SITE SALES CENTER
Created, grew and maintained a new division to expand existing market share by writing purpose and function statements, defining budgets, recruiting and training. Resurrected, restructured and reorganized all home purchases that did not fit FNMA, FHA, VA or simple sub-prime guidelines. Conducted interview broadcasts on three different radio stations, conducted interviews with past customers that were shown nationally on HGTV and created and placed print media in both the Dallas Morning News and Fort Worth Star Telegram.
? Developed sales through marketing, networking and follow-up of past visitors to each of our communities; our team of two was responsible for the sale of 10 new homes per week on average.
? Maintained and tracked all sources of business through development and maintenance of a comprehensive database; provided weekly status of all customers, contacts prospects and sales via this database.
? Researched, established and organized a group of alternative finance sources to allow K&B to sell homes in various market sectors not available to them due to the demographics.
? Developed and conducted media interviews as well as other marketing sources, resulting in market recognition and dominance for K&B and the HBC in the Dallas-Fort Worth, Texas market.
ACG Financial Services, Inc., Dallas, TX 1998 - 1999
OUTSIDE ACCOUNT EXECUTIVE - WHOLESALE DIVISION
Esta
Company Description:
Home Buyers Club of Texas
Founder (1992) - Not for profit group of experts in various fields donating their time, energy and expertise to individuals and families desiring to stop renting and own a home of their own. Have helped hundreds of families leave renting behind.
Daylight Capital, Austin TX
COO/GM - Investment Company dedicated to solving all types of Real Estate challenges. Builder bailouts, short sales, pre-foreclosures, tax lien assistance, etc. If you know of a problem, we can provide a solution.
Dream Team Realty, Austin, Dallas, San Antonio and Houston, TX
Broker/Owner - Full service Real Estate Brokerage concentrating on all typical needs and able to handle any atypical needs. Expert buyer representation, exceptional listing services, al needs met. Referrals ALWAYS welcomed. Real Estate problems, solved easily. If you (or someone you know) have an issue, we can provide solutions.
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